With the rise of zero-click search and heightened consumer expectations around brand responsiveness, it’s no surprise that the Business Messaging function is coming to the desktop.
If you are not seeing Messages in your GMB desktop dashboard, you will be soon. GMB’s resource on desktop Messaging has been updated to include:
Important: By early March 2021, all businesses will have access to messaging on the web.
Of course, with this new power comes great responsibility.
See what’s new with GMB Messaging, where do you opt in, and how can you make the most of its features without falling astray of Google’s guidelines and expectations of brands that use it?
Read the complete article at https://www.searchenginejournal.com/gmb-business-messaging-on-desktop/395903/.
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